How can we revamp this non-profit organization’s website to align with the needs of its target users?
Utah Naloxone is a non-profit organization that aims to prevent opioid overdose and death by providing Utahns with Naloxone kits, which reverse the effects of overdoses. Users who are at risk of an overdose or have loved ones who are at risk of an overdose will have a difficult time accessing vital information and obtaining Naloxone kits when they visit the site in its current state.
As a team, we completely redesigned Utah Naloxone’s website with a responsive, mobile-friendly interface. Options to contact or donate to the organization, as well as a “Get Naloxone” button are all immediately front-and-center. After multiple prototype iterations and multiple rounds of user-testing, we’ve landed on a website that allows Utah Naloxone to fulfill its goal of preventing and minimizing opioid overdoses.